Celio
UFC x Morgan Charrière
Services : Strategic Recommendation, Contract Negotiations
Project date : September 2024
Client : Celio
Discover the CELIO x UFC collection with the MMA fighter, Morgan « The Last Pirate» Charrière.
ABOUT IT
Morgan — more than a fighter.
As the official partner of the UFC, the most prestigious MMA organization, Celio was looking for the perfect ambassador to embody its new collection unveiled alongside UFC Paris.
Who better than Morgan Charrière, one of the top French fighters, to represent the renowned ready-to-wear brand?
Morgan is one of the most talented of his generation, but he is also a strong personality — a pioneer in content creation and a deeply humble and approachable person, making him the perfect athlete for this project.
Thanks to Morgan and his manager Alex for their availability and great spirit during this amazing photoshoot!
